Webster sat at the desk and held his hands in front of him, staring at them. Hands that had skill, held knowledge. Hands that could save a life if he could get them to Mars. Hands that could save for the solar system, for mankind, for the Martians an idea-a new idea-that would advance them a hundred thousand years in the next two generations.
But hands chained by a phobia that grew out of this quiet life. Decadence-a strangely beautiful-and deadly-decadence.
-Clifford D. Simak
City
What is Maximum Advantage?
Saturday, November 16, 2013
Sunday, October 20, 2013
Social Conditioning
Social conditioning fosters propaganda susceptibility. Any image must mirror the original for greatest acceptance. New notions or fads are required to overcome societal inertia and inevitable drag forces. Familiarity is the most efficient appeal as it will receive less critical attention, and may be unconsciously absorbed—but only if one has the resources to ensure media saturation (including bad press directed at the effort by its opponents). The herd will rally and defend its flags. Critical thought is not a herd virtue. Cosmetic window dressing and directed semantics are crucial elements in to achieving a successful saturation propaganda campaign. Short attention spans increase the likelihood. Ideally, the idea is regarded eternal. A seed of doubt may be planted to weaken both state and herd. Popular ideals can be vivisected in the same manner the opposition was refuted. Glass may prove more valuable whole than smashing it. Destruction can be satisfying. Decadent Morality smothers. You chose your values.
Friday, September 20, 2013
Wednesday, September 18, 2013
Systemic Mediocrity
Systemic mediocrity is a trap where nothing is real and everything is the same. Only the determined may overcome its perils. Nobody else has the stamina. The path of least resistance is to go along to get along. Money is made selling crutches.
Sunday, August 25, 2013
Limits
Maximum Advantage represents limit upon thought and action. When every action must be justified by efficient gain, very little humanity remains in the process of decision making. Real choices disappear in favor of essentially predetermined response. Humanity is discarded; the culture becomes base and stagnated under general apathy. Society is poisoned by the cultural decadence "Decadence" spawned when the population, as a whole, becomes so disconnected that it no longer cares. Pointlessness rots the spirit all the quicker. Eventually, Things Fall Apart on their Own. Maximum Advantage can only be abandoned by letting go of intangibles. (Of what?)
Tuesday, August 20, 2013
Shortest Path
Business destroys nations through total reliance on efficiency. The race to the bottom always takes the shortest path.
Sunday, August 18, 2013
Saturday, July 20, 2013
Delusion & Self-deception
- Delusion is an individual art, and a mass science.
- Self-deception is an enabler.
- The gap is bridged by social conditioning.
Sunday, June 30, 2013
Saturday, June 29, 2013
Monday, June 10, 2013
Sunday, May 12, 2013
Friday, April 26, 2013
Monday, April 22, 2013
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