What is Maximum Advantage?
Saturday, November 16, 2013
Sunday, October 20, 2013
Social conditioning fosters propaganda susceptibility. Any image must mirror the original for greatest acceptance. New notions or fads are required to overcome societal inertia and inevitable drag forces. Familiarity is the most efficient appeal as it will receive less critical attention, and may be unconsciously absorbed—but only if one has the resources to ensure media saturation (including bad press directed at the effort by its opponents). The herd will rally and defend its flags. Critical thought is not a herd virtue. Cosmetic window dressing and directed semantics are crucial elements in to achieving a successful saturation propaganda campaign. Short attention spans increase the likelihood. Ideally, the idea is regarded eternal. A seed of doubt may be planted to weaken both state and herd. Popular ideals can be vivisected in the same manner the opposition was refuted. Glass may prove more valuable whole than smashing it. Destruction can be satisfying. Decadent Morality smothers. You chose your values.
Friday, September 20, 2013
Wednesday, September 18, 2013
Systemic mediocrity is a trap where nothing is real and everything is the same. Only the determined may overcome its perils. Nobody else has the stamina. The path of least resistance is to go along to get along. Money is made selling crutches.
Sunday, August 25, 2013
Maximum Advantage represents limit upon thought and action. When every action must be justified by efficient gain, very little humanity remains in the process of decision making. Real choices disappear in favor of essentially predetermined response. Humanity is discarded; the culture becomes base and stagnated under general apathy. Society is poisoned by the cultural decadence "Decadence" spawned when the population, as a whole, becomes so disconnected that it no longer cares. Pointlessness rots the spirit all the quicker. Eventually, Things Fall Apart on their Own. Maximum Advantage can only be abandoned by letting go of intangibles. (Of what?)